[1]毛延生,喻 倩.中国红色文化话语传播新解: 文化语用学视角[J].浙江外国语学院学报,2020,(01):33-38.
 MAO Yansheng,YU Qian.An Innovative Interpretation of the Dissemination of Chinese Discourses of Red Culture: From the Perspective of Cultural Pragmatics[J].,2020,(01):33-38.
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《浙江外国语学院学报》[ISSN:/CN:]

卷:
期数:
2020年01期
页码:
33-38
栏目:
语用学研究专题
出版日期:
2020-06-20

文章信息/Info

Title:
An Innovative Interpretation of the Dissemination of Chinese Discourses of Red Culture: From the Perspective of Cultural Pragmatics
作者:
毛延生喻 倩
(哈尔滨工程大学 外语系,黑龙江 哈尔滨 150001)
Author(s):
MAO Yansheng YU Qian
(Foreign Languages Department, Harbin Engineering University, Harbin 150001, China)
关键词:
中国红色文化话语传播文化语用学
Keywords:
Chinese red culture discourse dissemination cultural pragmatics
文献标志码:
A
摘要:
基于当下中国红色文化话语传播存在的诸多问题,文章尝试从文化语用学视角出发,探讨中国红色文化话语的文化语用学传播。就文化语用属性而言,中国红色文化话语传播需要注意认知、社会与文化维度的立体整合;就文化语用语境来看,中国红色文化话语传播必须抓住自身语境化的话语端口来提升传播深度与效度;就文化语用建构来讲,中国红色文化话语传播可以尝试借助文化预设、文化指示和文化行为来避免中国红色文化记忆缺失和感情淡化。总而言之,文化语用学可以为中国红色文化话语传播提供全新的视角,从文化语用学视角研究中国红色文化话语传播可以看作是文化语用学研究助力国家话语体系建设的一种积极尝试。
Abstract:
Based on the problems in the dissemination of Chinese discourses of red culture, this paper attempts to explore the dissemination of Chinese discourses of red culture from the perspective of cultural pragmatics. In terms of cultural pragmatic attributes, the dissemination of Chinese discourses of red culture demands due attention to the three-dimensional integration of cognitive, social and cultural veins; with regard to cultural pragmatic context, the dissemination of Chinese discourses of red culture must grasp its contextualized discourses to improve the depth and validity of dissemination; as for cultural pragmatic construction, the dissemination of Chinese discourses of red culture may employ cultural presuppositions, cultural indexicals and cultural acts to avoid memory loss and emotional dilution of Chinese red culture. To sum up, cultural pragmatics can shed light on the dissemination of Chinese discourses of red culture, which can be seen as a positive attempt from a cultural pragmatics perspective to engage in the construction of national discourse system.
更新日期/Last Update: 2020-07-01